When I bought a digital camera recently, it got me thinking about the subject of digital copies. Not just of photographs, but of music and films as well. In the good old days, a film was a tangible thing, something physical. Making copies meant you had to have your hands on the negative. Records could be copied, but only by playing them back and recording them onto tape with resulting loss of quality. Then along came digital CDs and DVDs and it all changed: you could get a perfect copy every time from any instance of the media. Now it’s even simpler - a file on your computer can be copied by anyone on the internet, if you choose to allow them. This should be a subject to be considered by anyone creatively using a digital format: photographers, film-makers, musicians, artists.
But is this stealing, or perhaps a better question would be is it fair? Is it moral? The copying of MP3s was stamped on hard a few years ago when the band Metallica kicked up a fuss about their music being swapped for free on the internet and this famous quote was made by them:
"If you won't be a fan of Metallica because we won't let you download our music for free, then fine, we don't want you as a fan”
The result was the shut-down of many file-sharing sites, and now lots of people pay for downloading songs. Now, the film industry is starting to kick hard about the same issue, and of live streaming of films.
When something is digital, it’s intangible, non-physical - you can’t point to the hard disk of your computer and say “there it is, that’s the film”. Technically, according to the letter of the law in many countries, copying such data isn’t theft because the original owner hasn’t been deprived of it; it is copyright infringement, not theft. If I was able to wave a magic wand and make an identical copy of your car, you still have your car: I haven’t stolen it. But consider this example:
I am a professional photographer and I have a stall where I sell prints of my photographs. You come along with your digital camera, snap one of my pictures and print copies of it. You set up a stall next to mine giving away copies of my picture for nothing. Not surprisingly, my business drops.
Is this fair? Technically the people taking those free copies haven’t stolen, but I have suffered a very real loss of my trade. This is the argument the film industry is using and I have to say that it does carry a lot of weight.
Of course, there is a counter-argument: those accepting the free copies wouldn’t have bought them anyway, and some people will still pay for the originals. Some people might even seek out more of my work because of the publicity of the free copies.
But there is a basic question that is normally side-stepped by people who do such illegal downloading and it’s this:
Why do they think they are entitled to the product of someone else’s hard work for free?
Or more personally:
Tell me why you think you are entitled to my work for free?
I see three major problems with the way things are going:
1. People think they are entitled to things for free these days. They think that someone else’s hard work and effort should be theirs for free. This sense of entitlement is spreading and I think it's a very bad thing.
2. People associate (rightly or wrongly) price with value. If something is free, it is thus devalued. When I was a kid I used to save up money to buy records and I treasured them. This doesn’t happen any more and I don't want to see a world where films and music become valueless because you can get them for nothing.
3. What of the future: If any art can be gained for free, why should it be made at all? What's the point of me going to the trouble of spending months recording an album or making a film if I don‘t get paid for doing it? Being a struggling artist and doing it for love is all very well and romantic, but sometimes artists have mouths to feed and bills to pay.
Interestingly, I believe this issue was first mentioned by the artist Pablo Picasso in the late 1940s. Very far-sighted chap.
If you want to, feel free to copy the above picture. I don’t mind!
Cheers, Tom.

26/02/08 @ 12:00